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Wisco Pop

Wisco Pop

OUR STORY

lt all started with love.

Using his kitchen stovetop, whole ginger root and herbs from the garden, our founder Austin Ashley crafted the first elixir that would evolve into Wisco Pop!. Austin and his wife Hallie were expecting and he was inspired to create a spicy elixir to bring her comfort and relief during their pregnancy. Our stovetop may have gotten a little bigger, but we bring the same love and attention to all of our products — making only healthful beverages from whole, organic ingredients that can play as mixers and treats for the whole family.



AUSTIN
Austin’s culinary adventure started in 1998 when he got fired from a landscaping job for doing wheelies in a case loader. He wanted a job that was chill and easy, so he applied at a French restaurant washing dishes. The sous chef talked to him about the local agriculture movement. It had a huge impact on his ideas of food consumption and changed his way of thinking. He moved to Wisconsin in 2000 pursuing many food endeavors such as coffee roasting, cheese making, fermenting, gardening, canning, and brewing soda of all kinds! He lives with his beautiful wife & children. He still washes a lot of dishes.

HALLIE
Hallie has had a long standing love affair with food that comes from the original natural source. Living in Madison in 2003, Hallie would drive two hours to get fresh milk direct from a farm to make her own ice cream and yogurt. She worked with our friends at Kickapoo Coffee Roasters since its conception in 2005. She specialized in bookkeeping, customer service, & office management. She has kept bees, chickens and loves being connected to Viroqua's rural food culture.

ZACHARY
True to Zac’s love for local, organic, and healthy foods, his entrepreneurial adventures started 2009 with the founding of HeartBeet Family Farm. In a creative move to develop a new avenue for his abundant produce and to explore his fascination with pizza he successfully launched HomeGrown Pizza, a seed-to-plate, wood-fired pizza catering company in 2012. Driven to improve the sustainable agrarian economy at a more meaningful scale Zac joined Wisco pop in 2013.

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Wisco Cherry Soda tastes like cherry pie cooling on a breezy windowsill and is cocktail ready. Organic Montmorency tart cherries are punctuated by whole brewed, organic vanilla beans and cinnamon with a bit of fresh organic lemon juice. All organic ingredients. Comes in three additional delicious flavors: Grapefruit, Ginger, and Strawberry.


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This Ginger Soda is all spiced up with real ginger, lemon and lime juice which hits a perfect balance of  sweetness and heat. The one that started it all when Austin developed the elixir to bring comfort to his wife Hallie during her pregnancy.   All organic ingredients. Comes in three additional delicious flavors: Cherry,  Grapefruit and Strawberry.


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Ginger Sparkle is the only ginger sparkling water using all organic ingredients with the perfect balance of refreshing and spicy and contains only 10 calories.  Comes in two additional delicious flavors: Lemon and Lime.


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With fresh, organic ruby grapefruit juice, Wisco's Grapefruit soda is as unique as the single tree that yield the famed Texan grapefruit variety.  The ruby red is known for it is lovely balance of tart and sweet, making this both supremely sip-able and mixable. Made with all organic ingredients. Comes in three additional delicious flavors: Cherry, Ginger, and Strawberry.


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Fresh, organic lemon juice and filtered sparkling water that pairs well with a stroll through the farmers marker or a paddle down the river.  All organic ingredients and contains only 10 calories.  Comes in two additional delicious flavors: Ginger and Lime.


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Fresh, organic limen juice and filtered sparkling water.  How could something so simple have such big taste?  It'll get you back on track after a hike or perhaps reward yourself with a low-cal local mojito!  All organic ingredients and contains only 10 calories.  Comes in two additional delicious flavors: Ginger and Lemon.


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Wisco Strawberry Soda is packed with organic strawberries and is like a ray of sunshine in a bottle.  Nothing says summer more than Wisco Strawberry Soda.  All organic ingredients. Comes in three additional delicious flavors: Cherry, Ginger, and Grapefruit.


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